![]() Read Also: Maruti Suzuki WagonR flex-fuel showcased in Delhi Conclusion With this new partner, we are thrilled to bring new innovative and exclusive in the game, creating a deeper connection with the TVS Motor brand and the Asphalt franchise community.” Speaking on the integration, Alexandre Tan, SVP Brand Partnerships & Advertising at Gameloft for brands, said, “TVS Motor is a great partner and we are excited that they are joining us for the first time in this new competition. With initiatives like these, TVS Apache has become one of the fastest growing brands in its segment, and continues to demonstrate its focus on bringing innovative platforms to connect with the customers.” ![]() We are sure that this collaboration with Gameloft will help in increasing the awareness for TVS Apache brand, targeting a new set of audience while engaging online with our customers. TVS Apache series has been instrumental in flourishing premium motorcycling culture and is a popular brand among motorcycle enthusiasts and the Gen-Z. This crossover into the gaming world will push the two-wheeler manufacturer’s image amidst a new audience.Ĭommenting on the partnership, Vimal Sumbly, Head Business – Premium, TVS Motor Company, said, “TVS Motor Company is excited about its partnership with Gameloft for brands, as it brings Apache RR 310 in the popular gaming franchise – Asphalt 8: Airborne. ![]() Players will also get the opportunity to win exciting prizes. TVS seeks to establish itself among a newer and younger audienceĪpart from virtually racing the Apache RR310, players will also discover the new Apache branded booster & billboards and the new Apache World Series Season.
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